Pink Day at Bidfood UAE

October 28, 2021 Bidfood - News

Earlier this week, we conducted “Pink Day” at the Bidfood UAE office in solidarity with the global awareness toward Breast Cancer Awareness. We partnered with Friends of Cancer Patients and participated in their Pink Caravan initiative.



Friends of Cancer Patients is a non-profit organization in the UAE committed to helping cancer patients and their families get through their long and arduous journey of cancer treatment. Pink Caravan is their homegrown initiative that is conducted across the UAE for the early detection of breast and cervical cancer.



Various members of our team showed their support by sporting something pink – be it their clothes or breast cancer support ribbons. 


We had the pleasure to interact with the Pink Caravan team as they delivered an eye-opening and interesting session to our room full of Bidfoodies on: 

  1. A Breast Cancer Awareness Session – discussing its types, stages, symptoms, signs, and risk factors
  2. A Self Examination Workshop – where we learned the proper method and frequency to perform examinations to aid early detection 



We would like to take this opportunity to extend our thanks to Friends of Cancer Patients for partnering with us for this humble initiative. As we continue our journey, we would like to resonate with the sentiment of one of our colleagues from yesterday, “Breast Cancer Awareness is not just for a Month”.