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July 30, 2019 | 11:03 AM

Introducing Lamb Weston's latest innovation in the UAE


Lamb Weston's ingenious Hot2Home™ comes with revolutionary Hot2Home™ Fries, unique Hot2Home packaging, and Store2Door support.   The Hot2Home™ fries have a game-changing coating ensuring a holding time up to 20 minutes, are designed for both home delivery and dine-in and are available in both 6x6 and 9x9 cut sizes. The patented Hot2Home fry cup comes with aeration to ensure the warmth and crispness of fries during transport, are customizable to customers' preference, and bear the Hot2Home™ logo as a quality seal. The Hot2Home™ Store2Door support means advice on optimal front and back of the house operation and store to door training!   With Lamb Weston's Hot2Home™:   - You have one fry for takeaway, drive-thru, and home delivery - You can extend your fry's crispiness by 20 minutes - You can expand your distribution range of home delivery - You can increase positive reviews and word of mouth around your fries!
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July 29, 2019 | 10:00 AM

Bidfood Oman signs exclusive distributorship with premier potato processing brand, Lamb Weston.


Bidfood Oman (previously known as HORECA Trade), - the leading foodservice distributor in Oman, announced its recent appointment as exclusive distributor to potato producer frozen potato product producer, Lamb Weston, in the Sultanate of Oman.   Lamb Weston has been partners with Bidfood UAE, - Oman’s sister company in the United Arab Emirates, - since 2007. Since then, the partnership has yielded many pride-worthy milestones and accomplishments, which rendered the partnership- decision an easy one for Bidfood Oman to make and created new possibilities for the potato processor’s presence in the Middle East.   Commenting on the new business partnership, Bidfood Middle East Chief Commercial Officer, Wael Al Jamil, said: “Lamb Weston is the premier potato processing brand in the world and one of the best frying companies to exist in the market. It is a top choice for many restaurants and culinary professionals, so we couldn’t be more excited about our new partnership in a new market.” The partnership is part of Bidfood Oman’s strategy to strengthen its product portfolio and better serve the increasing demand for frozen potato products and growth ambitions of customers in the Sultanate of Oman.   Adding to Al Jamil’s comment, Lamb Weston’s Foodservice Business Leader – Middle East, Nizar Al Husseini, said: “Reflecting on our vision to be the preferred inventive potato solution provider in the Middle East, we believe that Oman is a significant market with a high potential to fuel our ambitious growth in the region and sustain our market leadership position. Al Husseini also added, “At Lamb Weston, we see possibilities in potatoes and with Bidfood we see possibilities in Oman foodservice market!”
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July 22, 2019 | 10:00 AM

Bidfood UAE adds vegan & gluten-free desserts to its portfolio


Bidfood UAE is happy to announce its partnership with Mademoiselle Desserts to supply its Handmade Cake Company's vegan and gluten-free desserts across the UAE’s foodservice channels. The partnership comes as a step in Bidfood UAE’s venture towards vegan food products in a mission to tend to the increasing demands for vegan substitutes in the United Arab Emirates.   Commenting on the new signing, Bidfood UAE Marketing and Brand Development Manager, Jad Asaad, said: “Vegans also deserve to indulge in succulent desserts and our partnership with Mademoiselle Desserts is a step in the right direction. Their products are unmatched in terms of quality, sustainability, and taste and will guarantee customer satisfaction without a doubt.”   Mademoiselle Desserts’ Handmade Cake Company range includes vegan cheesecakes and vegan fudge cakes, gluten-free carrot and chocolate cakes, gluten-free scones, gluten-free chocolate fondant, and gluten-free toffee pudding. “With the help of Bidfood UAE’s massive reach in the country, we will ensure that no sweet tooth is left unsatisfied, Mademoiselle Desserts’ UK Commercial Director, Gareth Jones, commented. “Our range makes it possible for restaurants, coffee shops, dessert stores, and culinary chefs to easily incorporate delicious vegan dessert options to their menus, and vegan or not, everybody will love it.”
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July 10, 2019 | 09:00 AM

Bidfood KSA to participate in SAUDI HORECA 2019


After the massive success of SAUDI HORECA 2018, Bidfood KSA is pleased to announce the participation in the 9th edition of SAUDI HORECA 2019, one the biggest and most successful annual hospitality events in the Middle East.   The event will take place from the 26th to the 28th of November at Riyadh International Convention & Exhibition Centre (RICEC) by Saudi Event Management & Marketing Company. Bidfood KSA will be exhibiting its entire range of International brands such as: illy, Monin, Acqua Panna, S.Pellegrino, Stanbroke, Rangers Valley, Sweet Street, CSM, Bridor, Häagen-Dazs, Chefmate, Chef Excellence, and many more.   Our team of Sales Advisers, Beverage Specialists & Consultant Chefs will be demonstrating and showcasing the brands to potential and existing customers, explaining the brands' unique propositions and conduct yield testing.   Lock the dates in your calendar and meet us at booth no:- D10 & D20, Hall 1. See you there!
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July 07, 2019 | 10:00 AM

Bidfood UAE and Bidfood KSA partner with FlavOil


Bidfood UAE and Bidfood KSA signed a new exclusive distribution agreement with London-based edible oil company, FlavOil, to supply its High Oleic Cooking Oil to the UAE’s foodservice channels.   Commenting on the secured designation, Bidfood Middle East Chief Commercial Officer, Wael Al Jamil, said: “FlavOil is the kind of company that we, at Bidfood Middle East, always seek to partner with - unique, transformative and solution-based. We are excited to be appointed as exclusive distributors of FlavOil’s products within the local foodservice channels and are strongly committed to increasing the company’s market footprint in the UAE.”   Adding to Al Jamil's statement on the partnership, FlavOil Marketing Manager, Martin McHugh, said: “Our deal with Bidfood UAE and Bidfood KSA means reaching a wider consumer base in the UAE and penetrating further deep into the local foodservice market. With Bidfood UAE’s industry authority and powerful network, there’s no doubt that our companies’ mutual goals will come to fruition.”   FlavOil’s High Oleic Cooking Oil is refined from the highest-quality natural high oleic seeds. It is durable, and resists heavy usage, lasting in the high heat of the professional kitchen. It also reduces waste and downtime and is being rapidly adopted by professional chefs and QSR operators as a more economical choice in the long term, despite its premium price.
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July 07, 2019 | 10:00 AM

Introducing our newest addition, Violife Vegan Cheese


Bidfood UAE recently signed an exclusive distributorship with Arivia S.A. to supply its award-winning vegan cheese range, Violife to the foodservice channel in the UAE market.   The partnership comes after the company’s decision to add a vegan branch to its extensive product portfolio in order to cater to the growing vegan movement in the country.   The Violife range includes everything from mozzarella, cheddar, cream cheese, Greek White and Mediterranean cheese in a variety of forms (sliced, grated, block), all entirely free from dairy, soya, gluten, lactose, nuts, and preservatives.   This marks Bidfood UAE’s first step towards answering market needs for vegan alternatives and will provide chefs and culinary professionals with an option to apply the plant-based cheese range into their menus options through different recipes including burgers, sandwiches, pizza, risotto, salads, desserts and more.
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