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September 11, 2019 | 10:00 PM

Inside Bidfood UAE’s CSM and Mademoiselle Desserts training


At exactly 10:00 a.m. this morning, an army of our Bidfoodies marched down the stairs and into our pantry, lured by the smell of chocolate, vanilla, caramel, and all things sweet.    It was time for the long-awaited CSM and Mademoiselle Desserts training, led by our very own Category Manager and self-professed sweetaholic, Claudia Bellenghi.   As usual, the session started with some theory, where Claudia walked the crowd through the CSM and Mademoiselle Desserts’ ranges, SKU by SKU, emphasizing on the USPs, packing, shelf-life and other criteria.    After a ten-minute break, it was time to taste the goodies, and what better way to master a product than to interact with it? A cluster of Bidfoodies formed around the common table as they all nibbled and explored the ranges: donuts, muffins, cakes, and cookies – you name it!    Contact us for more details on our CSM and Mademoiselle Desserts ranges!  
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September 01, 2019 | 10:00 AM

MONIN CUP 2019 COMES TO SAUDI ARABIA FOR THE FIRST TIME


Bidfood KSA and Georges MONIN SAS France are proud to announce that for the first time ever Saudi Arabia will host MONIN CUP 2019. All mixologists and beverage specialists from all across the kingdom are invited to register online and secure a chance to be the MONIN Champion in Saudi Arabia and win up to US$2000. The competition will be held under the theme ‘Mix your Origins’. Each candidate can seek inspiration from the best of local and natural ingredients or from Saudi culture and cuisine. Applying beverage specialist must be 35 years old or younger and should have at least 2 years of professional work experience as a beverage mixologist, bartender, barista or a student at a culinary centre. They must submit two recipes for a non-alcoholic beverage using MONIN’s products - one hot and one cold drink.   For the first time, Saudi Arabia will host a national edition, which will take place over the course of two months. All submissions will be evaluated to select the top 10 semi-finalists for each geographic region – Riyadh, Jeddah and Al Khobar. The 10 selected semi-finalists will compete in local semi-finals held in Bidfood culinary studios in each region. 3rd November              Jeddah for the Western Region 4th November              Al Khobar for the Eastern Region 5th November              Riyadh for the Central Region   Based on creativity, presentation and charisma, the three regional champions will then compete for the MONIN CUP finals, which will be held on the 5th December in Riyadh.   The deadline for submitting entries is September 31st, 2019. Applications will be accepted in both English and Arabic languages. Registrations open here: https://bidfoodme.com/public/en/saudi-monin-cup-2019
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August 26, 2019 | 10:00 PM

Bidfood UAE completes yet another internal Basic Fire Safety Training!


Bidfood UAE held its annual Basic Fire Safety Training at its DIP offices on Tuesday.   The four-hour training session was led by Mr. Mehiar, a former police officer and firefighter and a member of SAVEFAST Fire and Safety training, an established training company approved by Dubai Civil Defence for delivering comprehensive fire safety programs.   The day began with some technical and interactive theory about what fire is, how to identify fire hazards, the causes of fires, the different classes of fires (adhering to the British and the US law) and the types of extinguishers (i.e.: CO2, foam, water). Attendees were all eyes and ears as they learned how to safely and efficiently tame the flames following the PASS technique (Pull, Aim, Squeeze, and Sweep) and were quizzed on each chapter along the way.   The final hour of the training was dedicated to some practice. All attendees went outside to test their fire extinguishing skills on a live flame! The latter was contained in SAVEFAST's specialized armored truck and, one by one, everybody had a turn at the blaze.   Congratulations to the new fire safety team!  
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July 30, 2019 | 11:03 AM

Introducing Lamb Weston's latest innovation in the UAE


Lamb Weston's ingenious Hot2Home™ comes with revolutionary Hot2Home™ Fries, unique Hot2Home packaging, and Store2Door support.   The Hot2Home™ fries have a game-changing coating ensuring a holding time up to 20 minutes, are designed for both home delivery and dine-in and are available in both 6x6 and 9x9 cut sizes. The patented Hot2Home fry cup comes with aeration to ensure the warmth and crispness of fries during transport, are customizable to customers' preference, and bear the Hot2Home™ logo as a quality seal. The Hot2Home™ Store2Door support means advice on optimal front and back of the house operation and store to door training!   With Lamb Weston's Hot2Home™:   - You have one fry for takeaway, drive-thru, and home delivery - You can extend your fry's crispiness by 20 minutes - You can expand your distribution range of home delivery - You can increase positive reviews and word of mouth around your fries!
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July 29, 2019 | 10:00 AM

Bidfood Oman signs exclusive distributorship with premier potato processing brand, Lamb Weston.


Bidfood Oman (previously known as HORECA Trade), - the leading foodservice distributor in Oman, announced its recent appointment as exclusive distributor to potato producer frozen potato product producer, Lamb Weston, in the Sultanate of Oman.   Lamb Weston has been partners with Bidfood UAE, - Oman’s sister company in the United Arab Emirates, - since 2007. Since then, the partnership has yielded many pride-worthy milestones and accomplishments, which rendered the partnership- decision an easy one for Bidfood Oman to make and created new possibilities for the potato processor’s presence in the Middle East.   Commenting on the new business partnership, Bidfood Middle East Chief Commercial Officer, Wael Al Jamil, said: “Lamb Weston is the premier potato processing brand in the world and one of the best frying companies to exist in the market. It is a top choice for many restaurants and culinary professionals, so we couldn’t be more excited about our new partnership in a new market.” The partnership is part of Bidfood Oman’s strategy to strengthen its product portfolio and better serve the increasing demand for frozen potato products and growth ambitions of customers in the Sultanate of Oman.   Adding to Al Jamil’s comment, Lamb Weston’s Foodservice Business Leader – Middle East, Nizar Al Husseini, said: “Reflecting on our vision to be the preferred inventive potato solution provider in the Middle East, we believe that Oman is a significant market with a high potential to fuel our ambitious growth in the region and sustain our market leadership position. Al Husseini also added, “At Lamb Weston, we see possibilities in potatoes and with Bidfood we see possibilities in Oman foodservice market!”
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July 22, 2019 | 10:00 AM

Bidfood UAE adds vegan & gluten-free desserts to its portfolio


Bidfood UAE is happy to announce its partnership with Mademoiselle Desserts to supply its Handmade Cake Company's vegan and gluten-free desserts across the UAE’s foodservice channels. The partnership comes as a step in Bidfood UAE’s venture towards vegan food products in a mission to tend to the increasing demands for vegan substitutes in the United Arab Emirates.   Commenting on the new signing, Bidfood UAE Marketing and Brand Development Manager, Jad Asaad, said: “Vegans also deserve to indulge in succulent desserts and our partnership with Mademoiselle Desserts is a step in the right direction. Their products are unmatched in terms of quality, sustainability, and taste and will guarantee customer satisfaction without a doubt.”   Mademoiselle Desserts’ Handmade Cake Company range includes vegan cheesecakes and vegan fudge cakes, gluten-free carrot and chocolate cakes, gluten-free scones, gluten-free chocolate fondant, and gluten-free toffee pudding. “With the help of Bidfood UAE’s massive reach in the country, we will ensure that no sweet tooth is left unsatisfied, Mademoiselle Desserts’ UK Commercial Director, Gareth Jones, commented. “Our range makes it possible for restaurants, coffee shops, dessert stores, and culinary chefs to easily incorporate delicious vegan dessert options to their menus, and vegan or not, everybody will love it.”
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